IAM Entertainment is a creative intelligence lab and launch engine founded by Marcus Starks. It exists to shape the future of storytelling by fusing culture, consciousness, and content into one living system. Part think tank, part production house, part philosophical playground—IAM is where the impossible gets prototyped.
From bold campaigns to cultural movements, we work at the intersection of art, technology, and emotional intelligence to architect stories that resonate, activate, and disrupt.
What Is I AM?
I AM stands for Innovation. Artistry. Motion.
We’re a multidimensional creative studio helping artists, brands, and organizations:
Launch new ideas
Shift narratives
Engage communities
Prototype culture
And build intellectual property that lives across platforms
IAM is where ideas evolve into identity—with style, depth, and strategy.
What We Do
IAM blends creative development, cultural strategy, and multimedia production into a single workflow:
Campaign Design & Rollout Strategy – Launch plans, social storytelling, language mapping, ecosystem planning – We shape not just your message, but how it moves through the world.
Brand Worldbuilding & Concept Development – Series development, theme design, idea architecture – We don’t brand—we build worlds.
Narrative & Language Consulting – Messaging clarity, campaign slogans, naming systems, movement language – We give your message rhythm, edge, and emotional truth.
Cross-Platform Production Strategy – Bridging video, music, digital, live events, and social media – One idea, many lives. IAM helps you tell the same story 10 brilliant ways.
Creative Coaching & Idea Labs – 1-on-1 or group sessions with artists, founders, and visionaries – We don’t just build for you—we unlock your own genius.
How We Work
IAM projects take many forms:
Music video concepts that ripple with social meaning
Dance series that become cultural interventions
Scripted films with hidden philosophy
Pop-up art events with healing intention
Campaigns that move product and people
We operate like a hybrid—part creative agency, part sacred lab. Always in motion. Always in dialogue with the future.
IAM x Vesper Strategic
As part of the Vesper Strategic ecosystem, IAM Entertainment benefits from a deep network of brands, founders, artists, and strategists. We’re not siloed—we’re synced.
If you collaborate with IAM, you gain:
Access to the full Vesper firepower
Production support through EchoVale, Mirror Mirror, and Algorythm
Storytelling insight from House of Embers, O-Y-E, and The Burning Lamp
Shared success through our equity-based syndicate model
This isn’t freelance work. This is future-building.